Responding quickly to customer complaints makes people willing to pay more in the future.
This year, SHRM16 took place in Washington D.C., and hosted over 15,000 participants. Much of the conversation took place outside of the conference, however, on social media.
Twitter’s alarming customer attrition and disappointing Q1 earnings have spurred rumors that the social media company is a target for a buyout. However, Twitter’s CFO, Anthony Noto, has other ideas to improve the company’s performance.
Networking and events go hand in hand, but have you ever heard of the art of the #coldtweet?
With the recent news that Google will be indexing tweets (again), the case for its use as a marketing tool just keeps getting stronger.
With clearly presented Twitter data distilled through IBM’s analytical infrastructure, marketers can know exactly what their buyers are talking about, interested in, and challenged by at each stage of the buyer’s journey.
David Strom share some tech observations about the way the media has covered events of Ferguson, MO, the past week, tempered by the fact that he lives in the metro area and has some local knowledge.