Actionable Insight for Leaders in Marketing, Sales, and Customer Service
Customers visiting retail stores and chain restaurants want a seamless customer experience. When they walk in the door, however, they are anonymous. Can we change that?read more
To be considered a top performing CMO, you need to be good at a lot of things. Making it rain money is one of those things.
Susan Ganeshan of Clarabridge shares five steps for setting up and managing a social customer service strategy that’s sure to improve customer satisfaction and loyalty.
Have you ever considered that your product and your packaging are your most valuable “owned media” assets?
Coming of age in an era of ubiquitous online activity, collaborative interactions, and universal mobility, the under-35 crowd has a lot to offer the modern sales leader who is willing to engage them using a different, updated tool kit.
Science can help you create more compelling copy and content. Here are six proven techniques that you can use right now!
A full 60% of retailers lack a unified way of viewing the data generated through customer interactions across channels. This post lays out why that is a huge missed opportunity.