Actionable Insight for Leaders in Marketing, Sales, and Customer Service
Aberdeen’s research shows that Best-in-Class companies are 50% more likely to be using an Omni-channel Order Management system when compared with All Others.read more
BOSTON – On February 22, a panel of marketing and content professionals spoke to marketers and copywriters about strategies, common experiences, and crushing the challenges that can overwhelm creative professionals.
Responding quickly to customer complaints makes people willing to pay more in the future.
Companies are going to have to re-examine their marketing practices if they want to connect to their audience on Facebook.
A company’s brand image is shaped by everyone in the business, from back office, to Sales, to third-party distributors, to public posts on social media platforms. Leading companies are improving customer experience metrics and avoiding risks — like public customer rants — by aligning customer service and marketing programs.
In this last article of our top customer experience (CX) trends and best practices for 2018, we’ll explore two additional processes CX leaders have set their eyes on: rediscovering the fundamentals of CX programs, and augmented intelligence.
This installment of our CX Trends 2018 series examines two process trends CX executives are increasingly focusing on in 2018 and beyond.